An always-on brand & category tracker
“Twelve waves, nine countries, zero slipped deadlines. The trend line is finally something we trust.”
The challenge
A global tracker had drifted — different suppliers each wave, inconsistent quality and dashboards that arrived late. Leadership had stopped trusting the trend line.
Our approach
We took the tracker end to end: programmatic sample with locked quotas, one scripting standard, and a fixed processing-and-dashboard pipeline. Every wave ran to the same spec so movements reflected the market, not the method.
The trust & data-quality layer
Consistent fraud and attention screening every wave meant quality stayed flat as a baseline — so real category shifts stood out instead of being lost in supplier noise.
Results & impact
- ✓12 consecutive waves delivered on schedule
- ✓A stable, trustworthy trend line across nine markets
- ✓Tables and dashboards within 48 hours of each wave closing
More work
View all case studies →A new product line, validated before launch
Concept, pricing and pack testing across multiple countries — delivered as a single, harmonised dataset with clear go/no-go signals.
Read case study →Healthcare & PharmaReaching credential-verified specialists, fast
A hard-to-reach clinical audience recruited and fielded compliantly, with credential verification and quality screening on every respondent.
Read case study →Financial ServicesCleaning fraud out of a high-stakes tracker
A tracker plagued by bots and duplicate respondents, rebuilt on a pre-survey + in-survey quality stack — so the numbers could be trusted again.
Read case study →